Here in NY, the Blizzard of '05 is just slammed the tri-state area, but two weeks ago, affiliates using Google Adwords got slammed too.
The Google Cash Method, which basically allowed anyone with a modem and a credit card to sign up for one of a gazillion affiliate programs and drive traffic to the product owners website in minutes using Google Adwords...ended. Well, maybe not ended...but drastically changed.
Google will only display 2 ads at the same time for any given keyword that points to the same website. Guess which ads get displayed?..........
The ones with the highest CTR. That means only the 2 best ads get to play using the same URL. Everyone else has to learn how to write better ad copy or........Heaven forbid...
Direct the traffic to an actual website; where you need good relative content to provide your prospective clients a reason to continue on their way to the actual website, where the sale is made.
Google is actually helping the Adwords addicts who were driving bid prices up so high they weren't making any money anyway. Sort of like removing the temptation of unknowingly throwing their money down the drain in the hopes of getting a sales *high* that wasn't going to happen anyway.
Google must have seen the short term profit windfall as a long term image problem. Plus, as with any bubble that's created with artificially high prices, *like the bid prices for keywords* when it bursts, it's usuallly pretty ugly. Find out how to "crack the code" for for affiliate marketing using Google Adwords with this Free 5 day Google Adwords mini-course.
Rick Contrata
Domain Names, Web Hosting, Tutorials, Articles, Perry Marshall Marketing Tools.